
Last-Chance Giving Window Before New Tax Rules Take Effect
The bottom line: donors who wait until 2026 will lose significant tax leverage. For decades, tax policy has shaped donor behavior, often spurring generosity at year-end when individuals consider both their philanthropic goals and tax liabilities. Now the One Big Beautiful Bill Act (OBBBA) has reshaped charitable giving rules in the United States. For this year only, donors can still

Intentional Asks: Meetings, Gifts, and Everything In Between
People give when they feel emotionally connected—so events should be engineered to build relationships and reinforce a donor’s sense of purpose. Events as a Key Tool in Major Giving Fundraising events are often seen as high-effort, low-return endeavors when it comes to major giving. However, when structured strategically, events can be powerful relationship-building tools that move individuals along the major

Bequests Are Timeless: Why Now’s the Moment to Prioritize Legacy Giving
Economic uncertainty can slow down many things, but it doesn’t stop generosity, especially the kind rooted in legacy. At Make Philanthropy Work, we believe gift planning is one of the most resilient fundraising strategies, especially bequests. While annual gifts may fluctuate with economic conditions, donors’ long-term commitments often remain steady or grow. That’s why we’re encouraging every organization to take

How Fundraising Events Strengthen Major Gift Strategy
People give when they feel emotionally connected—so events should be engineered to build relationships and reinforce a donor’s sense of purpose. Events as a Key Tool in Major Giving Fundraising events are often seen as high-effort, low-return endeavors when it comes to major giving. However, when structured strategically, events can be powerful relationship-building tools that move individuals along the major

Dark Side of Fundraising: How to Avoid Pitfalls and Build Donor Trust
Here’s one fundraising takeaway I’d love to share: do NOT go to the Dark Side of fundraising, go to the light!

Thoughtful Stewardship Ensures a Memorable Moment
Stewardship shows a true relationship rather than a transactional relationship of cultivation and making an ask. Have you ever sent a card or a gift and then waited patiently for the receiver of that card or gift to respond to you…maybe even thank you? You wait patiently, thinking surely that person will know that because you made the effort to

Six Steps to Get Through an Economic Downturn
Last year’s significant growth in charitable giving was driven by donors’ desires to make an impact during the height of the pandemic and additional resources via a strong stock market. According to the Annual Giving USA Report, philanthropy grew 4.0% in 2021 over a solid year in 2020. However, this growth trend did not keep up with inflation, and we

MPW’s 2025 In & Out Fundraising List
Our team of experts is excited to share what we know will bring you fundraising success in 2025 and what you should leave behind in 2024. Leave us a comment below to let us know what you think is in or out in for fundraising this year!

Securing the Future of Education: Strategic Planning and Fundraising
Sustainable revenue models for educational institutions across the United States are becoming increasingly challenging to create and maintain. At Make Philanthropy Work, we urge student-serving organizations to consider integrating fundraising goals into their strategic plans to generate revenue long-term.

Development and Campaign Committees: A New Era
We experienced a dramatic transition for development and campaign committees. Pre-pandemic, these volunteer groups mostly served to obtain contributions for nonprofit organizations and universities. However, organizational needs have shifted over recent decades toward volunteers who can strengthen donor relations more than ever.

Crafting a Winning End-of-Year Giving Strategy
Preparing for end-of-year giving, or campaign season as we often call it, has a unique starting point for all organizations – I’m speaking toward those who have mid-level sophistication and an established routine end-of-year program.

Making the Case: A Development Team for the Long Haul
The why and the how of creating, cultivating, and keeping a development team long-term is no doubt, incredibly vague across the landscape of organizations facing rapid fundraising turnover.
We are excited to showcase how a fundraising team for the long haul will exponentially support your organization for years into the future – and practical ways to bring this into reality.