How Fundraising Events Strengthen Major Gift Strategy
People give when they feel emotionally connected—so events should be engineered to build relationships and reinforce a donor’s sense of purpose. Events as a Key Tool in Major Giving Fundraising events are often seen as high-effort, low-return endeavors when it comes to major giving. However, when structured strategically, events can be powerful relationship-building tools that […]
MPW’s 2025 In & Out Fundraising List
Our team of experts is excited to share what we know will bring you fundraising success in 2025 and what you should leave behind in 2024. Leave us a comment below to let us know what you think is in or out in for fundraising this year!
Securing the Future of Education: Strategic Planning and Fundraising
Sustainable revenue models for educational institutions across the United States are becoming increasingly challenging to create and maintain. At Make Philanthropy Work, we urge student-serving organizations to consider integrating fundraising goals into their strategic plans to generate revenue long-term.
Crafting a Winning End-of-Year Giving Strategy
Preparing for end-of-year giving, or campaign season as we often call it, has a unique starting point for all organizations – I’m speaking toward those who have mid-level sophistication and an established routine end-of-year program.
Making the Case: A Development Team for the Long Haul
The why and the how of creating, cultivating, and keeping a development team long-term is no doubt, incredibly vague across the landscape of organizations facing rapid fundraising turnover.
We are excited to showcase how a fundraising team for the long haul will exponentially support your organization for years into the future – and practical ways to bring this into reality.
Unleashing Your Leadership’s Fundraising Potential
CEOs, Executive Directors, and Presidents play a significant role in an organization’s fundraising potential, and fundraising leaders who work with them can, in tandem, take development to a greater level of sophistication and effectiveness.
The Why and The How: Elevating a Positive Culture of Philanthropy
A culture of philanthropy flourishes when all staff, volunteers, and leadership see the value and need in fundraising, know their role in this work, and eagerly engage. Putting sincere intentionality behind your “why” and “how” in deepening and maintaining this cultural shift is foundational in driving your organization’s long-term success.
MPW’s Fundraising 2024 In & Out List
Our team of experts is excited to share what we know will bring you fundraising success in 2024 and what you should leave behind in 2023. Leave us a comment below to let us know what you think is in or out of fundraising this year!
When There’s a Crisis, Stay in Contact with Your Donors
John talks about two important lessons he learned in times of crisis and gives a bit of inspiration and inoculation against pessimism and panic of uncertain times.
“I’d be lost without them!” All About Great Nonprofit Testimonials
While your mission statement may read like a year-old fruitcake—a topic for another day— testimonials are your messaging materials’ delectable dessert (or savory cheese board).
Testimonials—short statements that quote those impacted by your work—authentically and directly express your organization’s value and impact. Be sure to have some great testimonials when preparing for a campaign or end-of-year fundraising effort.
